by Ainhoa Rodríguez Oromendía · Editorial Sanz y Torres, S.L. · tapa blanda · ISBN 9788415550037
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«Marketing: Estrategias y Tendencias» is a marketing manual by Ainhoa Rodríguez Oromendía, published by Editorial Sanz y Torres in paperback (414 pages).
The book develops the fundamentals of marketing within the field of business and economics, explains how commercial strategies are formulated, and pays attention to the trends that condition business activity.
Published in September 2012, it is written in Spanish and is professional in nature, within the Business and Economics category.
Aimed at marketing and business management professionals interested in the strategies and trends that define the sector's activity.
