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Fundamentos de Marketing
by Carmelina Vela, Olga Bocigas Solar · Universidad Pontificia Comillas (Publicaciones) · tapa blanda · 588 pages
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Pages: 588 pagesAuthor: Carmelina Vela, Olga Bocigas SolarPublisher: Universidad Pontificia Comillas (Publicaciones)Format: tapa blandaLanguage: es-ESRelease date: 11/10/1996ISBN: ISBN 9788487840975
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Synopsis of Fundamentos de Marketing
Este libro, 'Fundamentos de Marketing', ofrece una visión completa de los principios y prácticas esenciales del marketing. Escrito por Carmelina Vela y Olga Bocigas Solar, esta edición de la Universidad Pontificia Comillas, publicada en 1996, abarca la organización de mercados, ventas y distribución. Con 588 páginas, es una guía valiosa tanto para estudiantes como para profesionales del área.
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