by ConsumeHastaMorir, Isidro Jiménez Gómez, María González Reye, Pedro Ramiro Pérez, Rodrigo Fernández Miranda · Libros en Acción · tapa blanda · ISBN 9788461342709
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«Contrapublicidad. Consume hasta morir» is the critical essay by the collective ConsumeHastaMorir and Rodrigo Fernández Miranda, published by Libros en Acción in 2009, in paperback (112 pages, in Spanish).
The book compiles counter-advertisements created by the collective ConsumeHastaMorir, founded in 2002 within Ecologistas en Acción, to challenge the discourse of advertising and big corporations. Its authors use the tools of the advertisement itself to dismantle consumerist ideology and reveal its links to inequality, resource depletion, and an idea of infinite progress that does not lead to happiness.
It is part of the Clorofila collection, number 1. The edition dates from September 2009. The ConsumeHastaMorir group is linked to Ecologistas en Acción, a state-wide confederation of environmental groups.
For readers interested in social criticism, environmentalism, and analysis of advertising and consumption.
