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ISBN: 9782212553437
Descubre cómo desarrollar una estrategia de marketing digital efectiva en la era digital con este libro de François Scheid, Renaud Vaillant y Grégoire de Montaigu. Aprende a intervenir en múltiples canales como sitios web, redes sociales y dispositivos móviles. Este libro te ayudará a definir una estrategia de marketing digital, implementarla y evaluar sus resultados, con casos concretos y un enfoque completo y práctico.
