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Home>Books>Negocios y Economía>Authors>Don Peppers

Don Peppers

Don Peppers

AuthorBooks · Second handSince 1950

Don Peppers is an American advertising executive, author, and was a founding partner of Peppers & Rogers Group.

39

Titles

6

Featured books

5

Curiosities

Second-hand books by Don Peppers

Return on Customer

Return on Customer

4.0

Author: Don Peppers, Martha Rogers

£14.60£35.02

1 available offer

The One to One Fieldbook

The One to One Fieldbook

4.5

Author: Don Peppers, Martha Rogers, Bob Dorf

£13.39£33.31

1 available offer

Le one to one

4.6

Author: Don Peppers, Martha Rogers

£13.47£59.39

1 available offer

The One to One Fieldbook

The One to One Fieldbook

3.8

Author: Martha Rogers, Don Peppers, Bob Dorf

£15.24£67.59

1 available offer

Managing Customer Relationships

Managing Customer Relationships

3.9

Author: Don Peppers, Martha Rogers

£10.07£50.23

1 available offer

One to One Future

One to One Future

3.9

Author: Martha Rogers

£10.07£95.45

1 available offer

About Don Peppers

Birth

1950

Don Peppers is an American advertising executive, author, and was a founding partner of Peppers & Rogers Group.

Don Peppers is a renowned American business theorist and economist.

His most prominent work, Managing customer relationships, is a benchmark in the field.

Throughout his career, he has published a total of 39 specialized works.

His primary focus centers on relationship marketing and consumer preferences.

He is a key figure for understanding modern customer relationship management.

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