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Fundamentos de marketing
4.2
Negocios y EconomíaISBN | 9788473560788

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Product details
Pages: 605 pages
Author: Carmelina Vela, Olga Bocigas
Publisher: Esic Editorial
ISBN: 9788473560788
Format: tapa blanda
Language: es-ES
Release date: 1/1/1992
ISBN: 9788473560788
Synopsis of Fundamentos de marketing
Este libro, titulado 'Fundamentos de Marketing', es una obra esencial para estudiantes y profesionales del área de marketing. Escrito por Carmelina Vela y Olga Bocigas, el libro ofrece una visión completa de los principios y prácticas del marketing. Publicado por ESIC Editorial, este libro ha sido una referencia en el campo desde su primera edición en 1992. Con 605 páginas, el libro aborda temas clave como la organización de mercados, ventas y distribución, proporcionando una base sólida para comprender el mundo del marketing.
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