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Effective Public Relations
4.4
Negocios y EconomíaISBN | 9780789480088
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Product details
Pages: 72 pages
Author: Moi Ali
Publisher: DK Publishing
ISBN: 9780789480088
Format: tapa blanda
Language: en
Release date: 1/8/2001
ISBN: 9780789480088
Synopsis of Effective Public Relations
Este libro de la serie Essential Managers ofrece una guía concisa y práctica sobre relaciones públicas efectivas. Aprenderás a generar y gestionar la publicidad, desde identificar oportunidades hasta crear y mantener la cobertura mediática. Descubre técnicas para presentar información, escribir comunicados de prensa y organizar eventos. Con consejos útiles para manejar situaciones reales y tratar con los medios con confianza, este libro es ideal tanto para gerentes experimentados como para principiantes.
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