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ISBN: 9788487606083
El Nuevo Diccionario de Marketing es una obra de Enrique Ortega Martínez que explora en profundidad el mundo del marketing y disciplinas relacionadas. Publicado por Área Editorial, S.A., este diccionario ofrece definiciones y conceptos clave para estudiantes y profesionales del sector. Con 623 páginas, es una herramienta esencial para comprender la terminología y las estrategias del marketing moderno.
