Take three and pay for only two with coupon TRIPLEEN
Hamelyn
Marketing 5.0
Marketing 5.0
Hand-checked
Free SHIPPING
Second life
Negocios y Economía

Marketing 5.0

by Philip Kotler, Iwan Setiawan, Hermawan Kartajaya · Actual Editora · tapa blanda · 290 pages

3 people viewing thisViewed 2 times
Pages: 290 pagesAuthor: Philip Kotler, Iwan Setiawan, Hermawan KartajayaPublisher: Actual EditoraFormat: tapa blandaLanguage: pt-PTRelease date: 1/5/2021ISBN: ISBN 9789896946005

Choose the condition

What each condition includes
AcceptableVisible marks on cover. Complete, intact content and inspected.
GoodLight marks on cover. Clean pages and spine in good shape.
Very GoodBarely noticeable marks. Pristine interior. Almost no signs of use.
Like NewNo visible marks. Cover, spine and pages flawless.
NewBrand-new book, unused. Ordered directly from the publisher.

New condition items ship only to the UK, with free shipping on orders from £15. All other conditions always include free shipping with no minimum order.

* All our products are carefully inspected to support sustainable culture.

Hamelyn quality guarantee

Every product is inspected, cleaned and verified before shipping. If it's not what you expected, we'll refund your money.


Synopsis of Marketing 5.0

En 'Marketing 5.0', el reconocido experto Philip Kotler, junto a Iwan Setiawan y Hermawan Kartajaya, explora cómo la tecnología puede integrarse en las estrategias de marketing para satisfacer las necesidades cambiantes de los consumidores en la era digital. Este libro ofrece una visión profunda sobre la evolución de los modelos de negocio y el comportamiento del consumidor en la última década. A través de un análisis detallado, los autores abordan temas cruciales como la inteligencia artificial, el marketing ágil, la experiencia del cliente y el uso de tecnologías contextuales. Es una lectura esencial para profesionales del marketing, estudiantes y docentes que buscan comprender y aplicar las herramientas necesarias para destacar en un entorno empresarial en constante transformación.



More titles for fans of Philip Kotler, Iwan Setiawan, Hermawan Kartajaya

Recommended by Julia

Best-selling books in Marketing and Advertising

Best sellers
View all
Take 3, pay for only 2 · TRIPLEEN
-
VAT included