Gran enciclopedia de economía y empresa. Marketin y ventas I

Synopsis of Gran enciclopedia de economía y empresa. Marketin y ventas I

«Gran enciclopedia de economía y empresa. Marketin y ventas I» is a reference work by various authors, published in hardback (668 pages, in Spanish).

This volume focuses on the field of marketing and sales within the Gran Enciclopedia de Economía y Empresa. It brings together reference content on fundamental concepts, strategies and commercial techniques, with an approach oriented towards analysis and practical application in the business context.

Volume I of the Gran Enciclopedia de Economía y Empresa; publication year 2005 according to catalogue.

Reference work for students, professionals and people interested in the business field, particularly marketing and sales.