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Nigel Piercy
AuthorBooks · Second hand1953-2017
British economist
28
Titles
2
Featured books
5
Curiosities
Second-hand books by Nigel Piercy
Buy second-hand books by Nigel Piercy, checked by Hamelyn from £1. Find available titles with discounts compared with new prices and convenient delivery to your home or pickup point. View full catalog
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Curiosities about Nigel Piercy
Birth
1953
Death
2017
First book
-
Years writing
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Nigel Piercy was a prominent British economist whose career was deeply linked to both the academic and business worlds.
His most recognized work, Strategic Marketing, has become a fundamental reference for students and professionals in the field.
Throughout his career, he published a total of 28 works exploring the intersection of marketing and management.
In addition to his writing, he stood out as an influential management consultant and university professor.
His research covered key topics such as management information systems and modern marketing strategies.