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Gamificación
4.2
Negocios y EconomíaISBN | 9788496627833
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Product details
Pages: 128 pages
Author: Imma Marín, Esther Hierro
Publisher: Empresa Activa
ISBN: 9788496627833
Format: tapa blanda
Language: es-ES
Release date: 18/11/2013
ISBN: 9788496627833
Synopsis of Gamificación
Descubre cómo la gamificación puede transformar la gestión empresarial y fortalecer la conexión con tus clientes. Este libro, escrito por Imma Marín y Esther Hierro, explora la aplicación de mecánicas de juego en el ámbito empresarial para impulsar el compromiso y la lealtad del cliente. Aprende a implementar estrategias innovadoras que motiven a tus clientes a participar activamente y a alcanzar tus objetivos de negocio de manera efectiva y divertida. Un libro esencial para cualquier profesional del marketing y la gestión empresarial que busque nuevas formas de conectar con su audiencia.
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