by Harvard Business · Random House Mondadori. · tapa blanda · ISBN 9788490323267
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«Cómo ser un negociador eficaz» is the Harvard Business negotiation guide, published by Random House Mondadori in paperback (128 pages, in Spanish).
Practical guide focused on preparation as the key to negotiation: it explains how to set objectives, know how far one is willing to concede and what the other party wants, and proposes nine steps to reach agreements, plus tactics to overcome obstacles that hinder closing a good negotiation.
Part of the Pocket Mentor collection. Translation by Juan Castillo Plaza of the original title «Negotiating Outcomes». Includes bibliography (pp. 127-128).
Aimed at Business and Economics readers who want to improve their negotiation skills and achieve better agreements.
