by Jean-Pierre Helfer, Jacques Orsoni · Edições Sílabo · tapa blanda · ISBN 9789726181408
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A comprehensive guide to marketing principles and practices authored by Jean-Pierre Helfer and Jacques Orsoni. This academic reference covers market dynamics, consumer behavior, and business strategy, serving as a foundational text for students and professionals in the field of economics and business.
Tapa blanda
Tapa blanda
