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Leading Product Development

Negocios y EconomíaISBN | 9780029344651
Leading Product Development
Leading Product Development
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Product details

Pages: 176 pages
Author: Steven C. Wheelwright, Kim B. Clark
Publisher: Simon and Schuster
ISBN: 9780029344651
Format: tapa dura
Language: en
Release date: 1/10/1994

ISBN: 9780029344651


Synopsis of Leading Product Development

Este libro, 'Leading Product Development: The Senior Manager's Guide to Creating and Shaping the Enterprise', ofrece una guía para la planificación de proyectos, la selección de proyectos que se alineen con los objetivos estratégicos de la empresa y la determinación de la secuencia, medición e incentivos del proyecto. Dirigido a profesionales y académicos, este libro de tapa dura cuenta con 176-200 páginas y está escrito en inglés. Publicado por Free Press, es una herramienta valiosa para aquellos en gestión de productos y desarrollo empresarial.



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About the author

Steven C. Wheelwright

Steven C. Wheelwright

Steven Charles Wheelwright was the 9th president of Brigham Young University–Hawaii (BYU-Hawaii) from 2007 to 2015. Prior to that appointment, he was a professor and senior associate dean at Harvard Business School.

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