by James C. Abegglen, George Stalk, Jr. · Charles E. Tuttle · tapa blanda · ISBN 9784805305041
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«Kaisha: The Japanese Corporation» is the economics and business essay by James C. Abegglen and George Stalk, Jr., in paperback, in Japanese.
It analyses the keys to the success of Japanese corporations and argues that their global leadership is not due to a management style, but to concrete strategies in marketing, finance and personnel. The authors examine how these practices turned Japan's companies into international benchmarks and models of global expansion.
Charles E. Tuttle edition of 1987, with 309 pages and text in Japanese. ISBN-13: 9784805305041.
For business and economics readers interested in the Japanese corporate model and business strategy.
