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ISBN: 9782221047699
Autobiografía de Lee Iacocca, en colaboración con William Novak. El libro relata la vida y la carrera de Iacocca, desde sus inicios en Ford hasta su liderazgo en Chrysler, ofreciendo una visión personal de la industria automotriz y los desafíos empresariales. Publicado originalmente en inglés como 'Iacocca, an autobiography'.
