by Lee Iacocca, William Novak · Planeta de Agostini · tapa dura · ISBN 9788439537007
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«Iacocca: Autobiografía de un triunfador» is the autobiography of Lee Iacocca and William Novak, published by Planeta de Agostini in hardback (431 pages).
The book is Lee Iacocca's first-person account: son of Italian immigrants, he rose to lead Ford Motor Company and was dismissed in a power struggle. He then ran Chrysler Corporation and managed to bring it out of bankruptcy. He also recalls the creation of the Mustang and analyses the automobile industry and American corporate culture.
This Spanish-language edition, published in 1994, belongs to the Biblioteca Deusto de Empresas y Empresarios collection; the original, Iacocca: An Autobiography, was published in 1984.
For readers of business biographies interested in the management of Ford and Chrysler and in the history of the automobile in the United States.
William Novak is an American author who has co-written or ghostwritten numerous celebrity memoirs for people including Lee Iacocca, Nancy Reagan, and Magic Johnson. He is also the editor, with Moshe Waldoks, of The Big Book of Jewish Humor. He has also written several "private" books, which he described in a 2015 essay for The New York Times.
