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ISBN: 9788487189333
Este libro, 'Estrategia Básica de Marketing', es una guía esencial para comprender y aplicar los fundamentos del marketing. Publicado por Ediciones Díaz de Santos, este manual práctico explora las estrategias clave que permiten a las empresas desarrollar una presencia efectiva en el mercado. Ideal para estudiantes y profesionales del marketing, este libro ofrece una visión clara y concisa de los principios básicos que impulsan el éxito en el mundo del marketing.
