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Comunicación eficaz con la clientela
4.2
Negocios y EconomíaISBN | 9788479782856
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Product details
Pages: 240 pages
Author: Marketing Publishing
Publisher: Ediciones Díaz de Santos, S.A.
ISBN: 9788479782856
Format: tapa blanda
Language: es-ES
Release date: 3/1/1997
ISBN: 9788479782856
Synopsis of Comunicación eficaz con la clientela
Este libro, titulado 'Comunicación eficaz con la clientela', es una guía que analiza cómo las empresas pueden mejorar la gestión de la comunicación con sus consumidores y clientes para aumentar la eficacia y productividad. El libro aborda los conceptos básicos de la comunicación, la comunicación promocional, la comunicación de ventas, la comunicación relacional y la comunicación interna.
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