by Roger Kaufman · Editorial Universitaria Ramón Areces · tapa blanda · ISBN 9788480043663
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«El pensamiento estratégico» is Roger Kaufman's strategy manual, published by Editorial Universitaria Ramón Areces in paperback (272 pages).
A guide for beginners and performance professionals: it explains how to identify and solve problems through strategic thinking, set goals, and integrate performance improvement into business objectives and customer success. It includes strategic planning fundamentals and tools for organizational and human improvement.
First edition published in April 1999. Text in Spanish, translated from English by Albor Traductores. Part of the Management collection, Guides series.
Designed for beginners and performance professionals seeking to apply strategic thinking to organizational improvement.
