by Christophe Morin, Patrick Renvoise · Alienta Editorial · tapa blanda · ISBN 9788413440408
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Discover how neuromarketing can help you persuade anyone at any time with 'The Persuasion Code'. This book, written by Christophe Morin and Patrick Renvoise, reveals the first comprehensive persuasion model based on research in neuroscience, media psychology, and behavioral economics. Learn to capture attention, connect with emotions, and facilitate decision-making through a simple step-by-step process called NeuroMap™.
Tapa blanda
