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Cómo vender a clientes resistentes
4.3
Negocios y EconomíaISBN | 9788495428370
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Product details
Pages: 253 pages
Author: Carlos Rosser
Publisher: FUNDACION CONFEMETAL
ISBN: 9788495428370
Format: tapa blanda
Language: es-ES
Release date: 1/1/2010
ISBN: 9788495428370
Synopsis of Cómo vender a clientes resistentes
Este libro proporciona a los vendedores reglas de lenguaje hipnótico para minimizar la resistencia del cliente y facilitar el éxito en las ventas. Se centra en el binomio acompañar-dirigir (pace & leading), que se basa fundamentalmente en mejorar la capacidad de los vendedores. El libro aborda la técnica de ventas Pace&Leading, ofreciendo estrategias para la gestión de ventas y marketing.
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