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A nadie le interesan tus anuncios
by Iván Fanego · Independently published · tapa blanda · 157 pages
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Pages: 157 pagesAuthor: Iván FanegoPublisher: Independently publishedFormat: tapa blandaLanguage: es-ESRelease date: 5/8/2018ISBN: ISBN 9781718118003
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Synopsis of A nadie le interesan tus anuncios
En 'A nadie le interesan tus anuncios', Iván Fanego presenta un manifiesto contra la publicidad de interrupción. Este libro explora cómo la publicidad tradicional ha sido desafiada por la llegada de Internet y cómo las empresas han ignorado este problema, lo que ha llevado a síntomas evidentes. Fanego ofrece una perspectiva sobre la transformación digital y el marketing de contenidos, proponiendo estrategias innovadoras para conectar con el público de manera efectiva y sin interrupciones molestas. Un libro esencial para profesionales del marketing y cualquier persona interesada en la evolución de la publicidad en la era digital.
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