by Reid Hoffman, Ben Casnocha · Crown Currency · tapa dura · ISBN 9780307888907
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«The Startup of You» is the career development essay by Reid Hoffman and Ben Casnocha, published by Crown Currency in hardback (272 pages, in English).
Managing your career like a startup: that is the thesis of this book. The authors propose investing in yourself, building a diverse network of contacts, adapting plans to market changes, and taking calculated risks to gain competitive advantage, using Silicon Valley practices as a model.
Published on February 14, 2012. The cover features «#1 New York Times bestseller». Category: Business and Economics.
Aimed at professionals who want to advance their careers, entrepreneurs, and people interested in professional development.
Reid Garrett Hoffman is an American Internet entrepreneur, venture capitalist, podcaster, and author. Hoffman is the co-founder and former executive chairman of LinkedIn, a business-oriented social network used primarily for professional networking. He is also chairman of venture capital firm Village Global, a co-founder of Inflection AI, a co-founder of Manas AI, and a board member at Arc Institute.
