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El camino hacia el Lean Startup
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Negocios y EconomíaISBN | 9788423429196
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Product details
Pages: 416 pages
Author: Eric Ries
Publisher: Deusto
ISBN: 9788423429196
Format: tapa blanda
Language: es-ES
Release date: 5/4/2018
ISBN: 9788423429196
Synopsis of El camino hacia el Lean Startup
En 'El camino hacia el Lean Startup', Eric Ries explica cómo las empresas pueden aumentar sus ingresos, fomentar la innovación y transformarse en organizaciones preparadas para aprovechar las oportunidades del siglo XXI. Basándose en su experiencia trabajando con diversas organizaciones, Ries presenta un sistema de gestión empresarial que impulsa el crecimiento sostenible y el impacto a largo plazo. Este libro ofrece iniciativas para integrar el espíritu emprendedor en el negocio y cambiar la mentalidad del equipo directivo, con ejemplos reales de empresas que han aplicado estas ideas en diferentes sectores.
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About the author
Eric Ries
Eric Ries is an American entrepreneur, blogger, and author of The Lean Startup, a book on the lean startup movement. He is also the author of The Startup Way, a book on modern entrepreneurial management.
Born in 197914 titles published
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