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by Pankaj Ghemawat, David J. Collis, Jan W. Rivkin, Gary P. Pisano · Pearson · tapa blanda · 176 pages
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Este libro de estrategia empresarial ayuda a los estudiantes a dominar un conjunto de herramientas analíticas y a desarrollar un punto de vista integrador al tomar decisiones estratégicas. Se centra en las estrategias que ofrecen el mayor potencial para mejorar el rendimiento empresarial. Esta es la edición internacional.

Pankaj Ghemawat is an Indian-American economist, professor, global strategist, speaker and author known for his work in the study of globalization. He created the DHL Global Connectedness Index and the CAGE Distance Framework.