by Kevin Swanepoel · Rotovision · tapa blanda · ISBN 9782880464745
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«One Show Interactive» is the interactive advertising annual by Kevin Swanepoel, published by Rotovision in paperback (272 pages, in English).
Annual collecting the award-winning works of the One Show competition in new media advertising: websites, minisites, banners and digital campaigns, chosen by creative directors for their concept, copywriting, art, design and information architecture. The winners are presented with comments from their creative teams.
Second volume of the One Show Interactive annual, published in 2000. Includes a CD-ROM with links to websites active at the time of publication and the winning television commercials of 1999.
For advertising and interactive design professionals seeking references of award-winning campaigns.
