by Peter Keen · tapa blanda · ISBN 5602072400013
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«Moldar o Futuro» is Peter Keen's business management essay, published by Cetop in paperback, in Portuguese.
The book belongs to the field of business management and addresses the role of organisations in shaping their own future. It reflects on management challenges and the internal dynamics of companies, with an approach oriented to managerial practice.
Published in 1994, it belongs to the Harvard Business School Press collection.
Reading for managers and business administration students interested in management and organisations.
