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Marketing For Dummies
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Negocios y EconomíaISBN | 9781568846996
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Product details
Pages: 378 pages
Author: Alexander Hiam
Publisher: John Wiley & Sons Inc
ISBN: 9781568846996
Format: tapa blanda
Language: en
Release date: 1/5/1997
ISBN: 9781568846996
Synopsis of Marketing For Dummies
Descubre los principios y técnicas esenciales del marketing con 'Marketing For Dummies'. Esta guía práctica te ayudará a promocionar tus productos y servicios, ya sea que estés lanzando un nuevo producto o revitalizando tus planes de marketing existentes. Aprenderás conceptos básicos como las cuatro P: producto, precio, posicionamiento y plaza, además de impulsar tus ventas con enfoques innovadores. Conocerás cómo preparar campañas impactantes, planificar un presupuesto de marketing y aprovechar nuevas oportunidades para aumentar el conocimiento y la apreciación de tus clientes hacia tu producto o servicio. ¡No necesitas ser un genio del marketing para expandir tu base de clientes y aumentar las ventas, solo necesitas la ayuda de 'Marketing For Dummies'!
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About the author
Alexander Hiam
born:1957-08-01|; Hiam, Alexander, 1957-; Hiam, Alexander Watson, 1957-
Born in 195778 titles published
View full profileBest-selling books in Marketing and Advertising
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