by André Novais de Paula, André Zeferino, Frederico Carvalho, Marco Gouveia, Paulo Faustino, Virgínia Coutinho · PERFIL CRIATIVO - EDIÇÕES · tapa blanda · ISBN 9789895413942
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«Marketing Digital para Empresas» is the practical guide by André Novais de Paula, André Zeferino, Frederico Carvalho, Marco Gouveia, Paulo Faustino and Virgínia Coutinho, published by Perfil Criativo - Edições in paperback (404 pages, in Portuguese).
Collective work dedicated to digital marketing for businesses: explains techniques to increase online sales through website and landing page optimisation, search engine positioning, Google Ads advertising, social media management, email marketing and campaign performance measurement.
Six authors, each a specialist in one subject, each sign a chapter of the work. Includes a preface by Bernardo Correia, Country Manager of Google Portugal.
Aimed at marketing professionals, companies and entrepreneurs who want to improve their sales results in the digital environment.
