Managing in the service economy

Synopsis of Managing in the service economy

«Managing in the Service Economy» is James L. Heskett's management essay, published by Harvard Business School Press in hardback (211 pp., in English).

James L. Heskett proposes a four-point framework, the «strategic service vision», to help managers design service companies. The book presents management strategies implemented by leading companies in the sector and explains how to gain a clear competitive advantage through service.

First edition. Includes bibliography (pp. 195-204) and index. Published in Boston in 1986; Dewey classification: 658.

Aimed at managers and professionals in service industries seeking to improve management and gain competitive advantages.