tapa blanda · ISBN 9788417656270
VAT included
Hamelyn quality guarantee · checked and verified, or your money back
«Lo que hay que saber sobre el diseño de identidad corporativa» is Drew de Soto’s practical guide, published by Hoaki in paperback.
An introduction to corporate identity design that clarifies its difference from branding. Far from being a gallery of other people’s work, it walks through the facets to consider when designing and delivering an identity project, with a focus on print and digital applications, and helps streamline the process to achieve creative and functional designs.
In Spanish, with 200 pages and published in 2020; the cover subtitle is «para desenvolverte como los que conocen todos sus entresijos».
For graphic designers and students, and for those who work with identity projects, whether they are starting out or perfecting their craft.
