by Michael E. Porter · Plaza & Janés · tapa dura · ISBN 9788401361241
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This book by Michael E. Porter, published by Plaza & Janés in 1991, explores the competitiveness of nations in the global economy. The author analyzes how nations can create and sustain prosperity, examining factors such as productivity, natural resources, and economic policies. It focuses on the concept of 'clusters' and how these groups of interconnected firms influence a country's competitive advantage. This hardcover edition has 1025 pages and offers a Spanish translation of Porter's influential work.
Michael Eugene Porter is an American businessman and professor at Harvard Business School. He was one of the founders of the consulting firm The Monitor Group and FSG, a social impact consultancy. He is credited with creating Porter's five forces analysis, a foundational framework in strategic management that remains widely used in both academia and industry. He is generally regarded as the father of the modern strategy field. He is also regarded as one of the world's most influential thinkers on management and competitiveness as well as one of the most influential business strategists. His work has been recognized by governments, non-governmental organizations and universities.
