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Getting Past No

Negocios y EconomíaISBN | 9780553371314
Getting Past No
Getting Past No
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Product details

Pages: 208 pages
Author: William Ury
Publisher: Random House Publishing Group
ISBN: 9780553371314
Format: tapa blanda
Language: en
Release date: 1/1/1993

ISBN: 9780553371314


Synopsis of Getting Past No

En "Getting Past No", William Ury, del Programa de Negociación de la Facultad de Derecho de Harvard, ofrece una estrategia innovadora comprobada para convertir a los adversarios en socios de negociación. Aprenderá cómo mantener el control bajo presión, desactivar la ira y la hostilidad, descubrir lo que la otra parte realmente quiere, contrarrestar los trucos sucios, usar el poder para traer a la otra parte de vuelta a la mesa y alcanzar acuerdos que satisfagan las necesidades de ambas partes. "Getting Past No" es el libro de vanguardia sobre negociación para el siglo XXI. Le ayudará a lidiar con tiempos difíciles, personas difíciles y negociaciones difíciles. ¡No tiene que enojarse ni desquitarse. En cambio, puede obtener lo que quiere!



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About the author

William Ury

William Ury

William Ury is an American author, academic, anthropologist, and negotiation expert. He co-founded the Harvard Program on Negotiation. Additionally, he helped found the International Negotiation Network with former President Jimmy Carter. Ury is the co-author of Getting to Yes with Roger Fisher, which set out the method of principled negotiation and established the idea of the best alternative to a negotiated agreement (BATNA) within negotiation theory.

Born in 1953Since 198144 titles published45 writing
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