by César Alierta · JdeJ Editores · tapa blanda · ISBN 9788493719777
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«Del empresario al emprendedor» is the entrepreneurship and management work by César Alierta, published by JdeJ Editores in paperback (256 pages, in Spanish).
The work brings together fifty testimonials from entrepreneurs and one hundred ideas for business success. Drawing on these experiences, it reflects on the need for fresh ideas and human talent to sustain, create, and grow new companies, with a practical approach for those who want to innovate.
First edition published on 1 February 2010. ISBN 9788493719777. Country of publication: Spain.
A work aimed at entrepreneurs, executives, and readers interested in business management and real success cases.
