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Crear una buena marca
4.4
Negocios y EconomíaISBN | 9788496426023
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Product details
Pages: 120 pages
Author: Pete Laver
Publisher: Gestión 2000
ISBN: 9788496426023
Format: tapa blanda
Language: es-ES
Release date: 1/11/2007
ISBN: 9788496426023
Synopsis of Crear una buena marca
Este libro de Pete Laver, publicado por Gestión 2000, te introduce en los procesos de creación de una marca a partir de los principios básicos y de la ampliación de sus beneficios a corto y largo plazo. Aprenderás a identificar el mercado, analizar el sector y crear un plan para tu marca en una semana. Ideal para aquellos que buscan tener éxito en los negocios.
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