by Dale Carnegie · Editora y Distribuidora Hispano Americana, S.A. · tapa blanda · ISBN 9788412299724
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«Cómo ganar amigos e influir sobre las personas» is the self-help manual by Dale Carnegie, published by Edhasa in paperback (384 pages, in Spanish).
Classic of everyday psychology that brings together principles for navigating human relationships. Carnegie argues that professional success depends more on knowing how to communicate and lead than on technical knowledge, and proposes strategies for being empathetic, understanding other points of view, and persuading without generating resentment.
Translation from English by Julieta Lionetti. The original title, How to Win Friends and Influence People, appeared in 1936.
Reference work for readers who wish to improve their dealings with others and their communication in the personal and professional sphere.
Dale Carnegie was an American writer and teacher of courses in self-improvement, salesmanship, corporate training, public speaking, and interpersonal skills. Born into poverty on a farm in Missouri, he was the author of How to Win Friends and Influence People (1936), a bestseller that remains popular today. He also wrote How to Stop Worrying and Start Living (1948), Lincoln the Unknown (1932), and several other books.
