by Yves L. Doz, Gary Hamel · Harvard Business Review Press · tapa dura · ISBN 9780875846163
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Alliance Advantage is a book that explores the art of creating value through strategic partnerships. Yves L. Doz and Gary Hamel examine how companies can collaborate with their competitors to achieve new growth opportunities in global markets and emerging technologies. The book offers conceptual and practical tools for analyzing the design and performance of alliances, helping managers build new collaborations and improve existing ones. Through examples from companies like Xerox, Boeing, and Honda, the conditions that can determine the success or failure of an alliance are illustrated.
Gary P. Hamel is an American management consultant. He is a founder of Strategos, an international management consulting firm based in Chicago.
