by Gary Hamel, C. K. Prahalad · Ariel Editorial · tapa blanda · ISBN 9788434414136
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«Compitiendo por el futuro» is the strategy essay by Gary Hamel and C. K. Prahalad, published by Ariel in paperback (416 pages, in Spanish).
The work proposes that companies should not limit themselves to competing in current markets, but rather create those of tomorrow. Hamel and Prahalad suggest rethinking the organization from its core competencies, imagining new opportunities, and mobilizing resources to transform the industry and outperform the competition.
Originally published on May 16, 1995 by Editorial Ariel, the work belongs to the Business and Economics category.
Framed in Business and Economics, it is useful for those seeking insights on strategic planning and competitive advantage.
Gary P. Hamel is an American management consultant. He is a founder of Strategos, an international management consulting firm based in Chicago.
