by David Pastoriza · Deusto · tapa dura · ISBN 9788423425815
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«Yo dirijo: La dirección del siglo XXI según sus protagonistas» is the essay by David Pastoriza, published by Deusto in hardback (215 pages, in Spanish).
The work gathers the experiences and reflections of executives from major Spanish companies on the role of management, and contrasts them with the ideas of management experts such as Peter Drucker, John Kotter and Henry Mintzberg. Through their testimonies, it addresses the nature of the chief executive's work.
Published in Barcelona on 1 November 2007. It belongs to Deusto's Management collection. The edition includes a DVD with conferences held at IESE.
Aimed at executives, entrepreneurs and business management students interested in leadership and the role of management.
