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  3. Management
  4. The New GE
The New GE
The New GE
Management

The New GE

by Robert Slater · McGraw-Hill · tapa dura · ISBN 9781556236709

4.5
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Product details

Author: Robert Slater
ISBN: 9781556236709
Publisher: McGraw-Hill
Language: English
Format: tapa dura
Release date: 8/1/1992
Pages: 295 pages
Dimensions: 23.6 x 16 x 2.6 cm
Weight: 598 g

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Synopsis of The New GE

«The New GE: How Jack Welch Revived an American Institution» is Robert Slater's business essay, published by McGraw-Hill in hardback.

Robert Slater, a Time reporter, uses exclusive interviews with Jack Welch and General Electric executives to narrate how the top executive faced the American economy of the 1980s. The book reviews the management decisions and strategies with which GE overcame competitive challenges and consolidated the company's position among the country's major corporations.

First English-language edition, published in August 1992; 295 pages. Subject: business and economics.

Aimed at professionals and university students interested in business management and the corporate history of General Electric.



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About the author

Robert Slater

Robert Slater

Robert Slater was an American author and journalist known for over two dozen books, including biographies of political and business figures such as Golda Meir, Yitzhak Rabin, George Soros, and Donald Trump.

1943–201437 titles published
View full profile

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