by Molly Fletcher · Jossey-Bass · tapa dura · ISBN 9781118060100
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«The Business of Being the Best» is the personal and professional development essay by Molly Fletcher (Jossey-Bass, hardback, 208 pages, in English).
Drawing on the experience of sports agent Molly Fletcher, dubbed by CNN «the female Jerry Maguire», it analyses what distinguishes the top 1% in sport and business. With interviews with Arthur Blank, John Smoltz, Roger Staubach and Tom Izzo, it covers negotiation tactics, likeability, personal branding and community.
Subtitled «Inside the World of Go-Getters and Game Changers», it corresponds to the first edition, published on 23 November 2011 by Jossey-Bass, an imprint of Wiley.
For business and personal development readers interested in success, leadership and negotiation.
