by Greg Holden · For Dummies · tapa blanda · ISBN 9780764506888
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«Starting an Online Business For Dummies» is Greg Holden's guide to creating an online business, published by For Dummies in paperback (in English).
Guide to setting up an online business. Explains how to create an attractive website, advertise it, manage payments and transactions, retain customers, and address security, copyright, and trademarks. Includes a directory of online resources for beginners.
Second edition, published on 17 February 2000. The CD-ROM includes trial versions of HotDog Professional, NetObjects Fusion, and Basic Bookkeeping for Windows.
For inexperienced entrepreneurs wanting to launch their first online project and for freelancers seeking a foundation in e-commerce.
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