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Smart. Lo fundamental y lo más efectivo acerca del marketing
by John Mariotti · MCGRAW HILL (FONDO) · tapa blanda · 332 pages
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Pages: 332 pagesAuthor: John MariottiPublisher: MCGRAW HILL (FONDO)Format: tapa blandaLanguage: es-ESRelease date: 1/1/2002ISBN: ISBN 9789584102591
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Synopsis of Smart. Lo fundamental y lo más efectivo acerca del marketing
Este libro de John Mariotti explora los fundamentos del marketing en la era digital. A pesar de los avances tecnológicos, los principios básicos del marketing siguen siendo esenciales. El autor destaca la importancia de tener un plan, mantener una estrecha relación con los clientes, realizar un trabajo de calidad, recordar la importancia de las relaciones y utilizar la velocidad y el alcance de la tecnología de manera inteligente. Ideal para aquellos que buscan destacarse en el mundo del marketing actual.
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