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Second life
Service gagnant
by Ralph Hababou · Editions First · tapa blanda · 366 pages
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Pages: 366 pagesAuthor: Ralph HababouPublisher: Editions FirstFormat: tapa blandaLanguage: frRelease date: 21/2/2007ISBN: ISBN 9782754003117
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Synopsis of Service gagnant
En 'Service gagnant', Ralph Hababou explora cómo las empresas pueden diferenciarse en un mercado competitivo sin recurrir únicamente a la reducción de precios. El autor destaca la importancia de ofrecer valor añadido a través de servicios innovadores, un enfoque con sentido, originalidad y una experiencia de cliente superior. A través de ejemplos concretos, Hababou ilustra cómo diversas empresas han logrado destacarse y crear una ventaja competitiva sostenible en sus respectivos sectores. Este libro ofrece una visión inspiradora y práctica para aquellas empresas que buscan sobresalir y prosperar en un entorno empresarial en constante evolución.
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