by Jorge Mas · Libros de Cabecera · tapa blanda · ISBN 9788412272208
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Retail Power is a practical guide by Jorge Mas that offers 50 concrete actions to help retail professionals overcome moments of adversity and uncertainty. The book covers key topics such as financial survival, continuity strategy, digitalization, sales process improvement, and personal and business leadership, providing a direct and optimistic action plan for successfully managing stores in the digital age. This work is an essential tool for any retailer looking to adapt to market changes, offering guidance and clear ideas to transform businesses into a hybrid and efficient model. With a focus on resilience and innovation, the author invites the reader to reflect and implement strategic changes to relaunch their projects and ensure their continuity in a complex economic environment.
