by Herbert Spencer · GUSTAVO GILI EDITORIAL · tapa blanda · ISBN 9789688872987
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«Pioneros de la tipografía moderna» is Herbert Spencer's essay on typography, published by Gustavo Gili in paperback (160 pages, in Spanish).
The book traces the evolution of modern typography and analyses the key movements and figures that have shaped contemporary graphic design. Herbert Spencer examines their proposals and influence, and shows how these experiences transformed printed communication.
Published in 1995, this Spanish edition corresponds to the first edition of the work.
Aimed at students and professionals of graphic design and readers interested in the history of typography.
Herbert Spencer was an English polymath active as a philosopher, psychologist, biologist, sociologist, and anthropologist. Spencer originated the expression "survival of the fittest", which he coined in Principles of Biology (1864) after reading Charles Darwin's 1859 book On the Origin of Species. The term strongly suggests natural selection, yet Spencer saw evolution as extending into realms of sociology and ethics, so he also supported Lamarckism.
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