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No Logo
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TecnologíaISBN | 9780007340774
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Product details
Pages: 512 pages
Author: Naomi Klein
Publisher: Fourth Estate
ISBN: 9780007340774
Format: tapa blanda
Language: en
Release date: 21/1/2010
ISBN: 9780007340774
Synopsis of No Logo
En 'No Logo', Naomi Klein ofrece un análisis profundo del impacto de la publicidad en la sociedad y la cultura juvenil. Este libro examina cómo las marcas han evolucionado hasta convertirse en elementos omnipresentes en nuestras vidas, influyendo en nuestras decisiones y valores. Klein explora las estrategias de marketing de las grandes corporaciones y su efecto en la globalización, el consumismo y la pérdida de espacios públicos. Además, analiza la resistencia y las tácticas de activistas que luchan contra la cultura de marca, ofreciendo una perspectiva crítica y reveladora sobre el mundo del marketing y su influencia en la sociedad contemporánea.
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About the author
Naomi Klein
Naomi Klein is a Canadian author, social activist, and filmmaker known for her political analyses, support of ecofeminism and organized labour, and criticism of corporate globalization, fascism, and capitalism.
Born in 1970Since 200039 titles published26 writing
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