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by Tim Jackson, David Shaw · Palgrave Macmillan · tapa blanda · 300 pages
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Este libro de texto explora el tema de la compra y comercialización de moda minorista europea. Proporciona una visión única de las mejores prácticas en toda la industria y cubre diseño, marketing, abastecimiento, negociación, planificación de gama y cadena de suministro. Es una guía esencial para estudiantes y profesionales del sector de la moda.
Tim Jackson is a British ecological economist and professor of sustainable development at the University of Surrey. He is the director of the Centre for the Understanding of Sustainable Prosperity (CUSP), a multi-disciplinary, international research consortium which aims to understand the economic, social and political dimensions of sustainable prosperity. Tim Jackson is the author of Prosperity Without Growth and Material Concerns (1996). In 2016, he received the Hillary Laureate for exceptional mid-career Leadership. His most recent book The Care Economy was published in May 2025 by Polity Press.
